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Auto Dealer Traffic and SEO

3/4/2010

2 Comments

 
Auto dealer traffic is and always has been a key driver for dealer success.  A little more than 10 years ago the rules changed and have been changing ever since.  A decade ago people found your dealer via classified ads, radio, etc.  Today they find you on the Internet!  SEO is so important for your dealer that if you do no other advertising, this is where you should be investing.  More than 85% of purchasing decisions start on the Internet, and with so many competitors you need to stand out in the crowd. 

Just a few short years ago the average car buyer went to 6 dealerships prior to making a purchase, today the average is 1.5 dealers.  This means the Internet has provided them with almost all of the information necessary to make that buying decision.  It is so important that customers can find your dealer website in Google via SEO and other well trafficked sites early in the shopping process and that your site keeps them engaged, if not they will move on to the next site and the next until they get what they are looking for . 

Automotive SEO is a science that we have perfected.  With the rules changing frequently it very difficult to keep up with these changes and unless you have a dedicated staff who is Internet community educated and connected, your efforts might still likely fall short of expected result.   Our programs for Automotive SEO are reasonably priced and designed to provide the dealer a very healthy ROI!

For a complimentary consultation of your dealer website SEO needs please contact us at 704-350-5645
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